Meghalaya generate this much revenues in Cherry blossom in 2024

by Publisher Meghinn -

Cherry Blossom Festival 2024: A Major Economic Boost for Meghalaya

The Shillong Cherry Blossom Festival 2024 emerged as one of Meghalaya’s most successful tourism events, generating significant economic returns for the state. According to official reports, the festival produced an estimated ₹ 59.98 crore in economic impact, making it one of the state’s highest-earning cultural events of the year.



The Meghalaya government invested roughly ₹ 5 crore into the festival, which highlights an impressive return on investment. Revenues came from multiple sectors, with large contributions from hospitality, travel, entertainment, and food services. The festival drew thousands of domestic and international visitors, further strengthening Meghalaya’s position as a key tourism destination in Northeast India.

Breakdown of 2024 Revenue Streams

  • Ticket revenue: ~₹ 29.1 crore

  • Hotel and accommodation revenue: ~₹ 33.8 crore

  • Transport, shopping & local activities: ~₹ 37.1 crore

  • Food & beverages: ~₹ 6.9 crore

These numbers reflect both direct and indirect economic impacts across the state’s tourism ecosystem.

In addition to financial gains, the festival earned international recognition, winning awards at the WOW Awards Asia 2025, further elevating Meghalaya’s global cultural profile.

With the success of the 2024 edition, the Cherry Blossom Festival continues to play a key role in promoting Meghalaya’s tourism economy and showcasing the natural beauty of its autumn cherry blossom season.

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